Top 5 Reference Apps in Africa in Q1 2023

In the first quarter of 2023, the top 5 reference apps in Africa—Google Translate, Bible, Muslim Pro: Quran Athan Prayer, Oxford Dictionary, and Athkar - أذكار—demonstrated a variety of trends in downloads, revenue, and active users.

Google Translate saw its weekly downloads fluctuating between 118.6K and 181.7K, peaking in mid-February. Active users for the app remained relatively stable, starting at 13.4M and maintaining around 12.7M to 13.6M throughout the quarter.

Bible experienced a steady increase in weekly downloads, climbing from 44.7K at the end of December to 67.2K by mid-March. Active users also showed a positive trend, starting at 2.5M and reaching approximately 2.8M by the end of the quarter.

Muslim Pro: Quran Athan Prayer had notable peaks in both downloads and revenue. Downloads surged to 90.5K in mid-March, while weekly revenue saw a significant boost, peaking at nearly $3K in the last week of March. Active users also increased from 810.3K to 1.1M during the quarter.

Oxford Dictionary showed consistent weekly downloads, ranging from 6.0K to 9.1K. Revenue fluctuated slightly, peaking at $491 in late February. Active users remained stable, hovering around 14.5K to 15.5K throughout the period.

Athkar - أذكار exhibited a significant rise in weekly downloads, reaching 9.6K in mid-March. Revenue also saw an increase, peaking at $281 in the same period. Active users remained fairly consistent, with a slight increase from 46.9K to 56.9K over the quarter.

These insights highlight the performance trends of the top reference apps in Africa during Q1 2023. For more detailed analytics and insights, visit Sensor Tower.